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    The Power of PowerPoint: Providing MBAs a Leadership Edge

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    Author
    Barrett, Deborah J.
    Date
    2004
    Abstract
    Edward Tufte (2003) argues that PowerPoint is so flawed that it is impossible to communicate anything meaningful using it. The medium is not flawed; the users are. Instead of condemning PowerPoint, we owe it to the MBAs to teach them how to use this powerful communication tool. Knowing how to use PowerPoint effectively can give MBAs a leadership edge. This article discusses what we should be teaching the MBAs to allow them to take advantage of PPT and use it to deliver powerful presentations.
    Citation
    Barrett, Deborah J.. "The Power of PowerPoint: Providing MBAs a Leadership Edge." (2004) Association for Business Communication: https://hdl.handle.net/1911/27105.
    Keyword
    MBA; management development; communication; Leadership Communication; Leadership; More... PowerPoint Less...
    Type
    Journal article
    Publisher
    Association for Business Communication
    Citable link to this page
    https://hdl.handle.net/1911/27105
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    Home | FAQ | Contact Us | Privacy Notice | Accessibility Statement
    Managed by the Digital Scholarship Services at Fondren Library, Rice University
    Physical Address: 6100 Main Street, Houston, Texas 77005
    Mailing Address: MS-44, P.O.BOX 1892, Houston, Texas 77251-1892
    Site Map