The emergence of consumer credit in Greece: An ethnography of indebtedness
Placas, Aimee Jessica
Faubion, James D.
Doctor of Philosophy
Based on fieldwork conducted during 2001 to 2003 in Athens, Greece, this dissertation looks at the introduction and development of consumer credit in the Greek market. It examines how pre-existing social conditions affect the reception and use of that technology, and at the same time how they shape the actual structure of that technology in its local development. It also considers other conflicts related to consumerism, including price increases and the switch to the Euro, and perceptions of change in the structure of the Greek family, to understand parallel concerns that influenced how consumer credit was being thought of and used.